Editorial Policy & How We Verify Information

How we verify information

We hold ourselves to a simple rule: if we haven’t actually checked something, we say so, rather than guessing and hoping it’s close enough.

In practice, that means:

• Bus fares, opening hours, and admission prices come from official sources or direct confirmation, not from other travel blogs repeating each other
• Restaurant and accommodation picks are checked against current Google Maps ratings and recent reviews — not just a good score, but whether recent visitors mention things like English menus or cash-only policies
• We prioritize firsthand local experience whenever it’s genuinely available, and we say so directly when it is — a handful of restaurant picks, for instance, are places we’ve actually eaten at ourselves, not just verified against reviews
• Anything we haven’t personally verified is marked as unconfirmed rather than presented as settled fact
• We don’t publish guesses. If we don’t know something, the honest answer is “we don’t know yet,” not a plausible-sounding estimate
• Articles are reviewed and updated when important information changes, not just when we happen to rewrite the page
• If we discover an error, we correct it as soon as we can, and note that it changed — we’d rather you catch us updating something than catch us being quietly incorrect

Every article carries a “Last updated” date and a note on what kind of experience it’s based on, so you can judge for yourself how the information was put together.

Editorial policy

The short version: we don’t write to make Gujo sound impressive. We write to make your trip go smoothly, which sometimes means saying the unglamorous thing — that a “10-minute walk” is really a 30-minute one, that a well-reviewed restaurant is cash-only, that a ski resort everyone else calls a quiet alternative is actually just as busy as the rest on weekends.

Good and bad points get the same amount of attention. If a place or a route isn’t worth the trip, we say so directly, even if that means recommending you skip something. We don’t take payment or free stays from businesses in exchange for coverage, and if we ever did accept something like that, we’d say so plainly in the article rather than quietly changing our tone.

A few more specific rules we write against:

• No exaggerated claims — no “hidden gem no tourist knows about” language without something real behind it
• Reviews and ratings reflect actual, current data — never invented or exaggerated
• We don’t encourage behavior that’s a nuisance to Gujo residents (parking where we shouldn’t, trespassing for a photo, and so on)
• Photos are lightly edited (brightness, cropping, resizing) but never altered to misrepresent a scene — no removing crowds, no swapped skies, no AI-generated elements

The goal behind all of this is the same one that runs through every page on this site: demonstrating that gujo.guide values accuracy and honesty over promotion.

This page describes our current editorial process and may be updated as the site grows. See also our affiliate disclosure and privacy policy.